How do you get your ad on Airbnb?

When you're renting a property on a seasonal basis, you can't afford to miss out on creating an ad on the Airbnb platform. That's why it's essential to ask yourself a few questions. As a property owner, some questions have no doubt crossed your mind. How can I get my ad to appear on Airbnb? The online booking platform uses an algorithm to propose the most relevant results to users. In fact, it works just like any other search engine! Find out here what key criteria to take into account to maximize the visibility of your vacation rental. 

Criteria for listing on Airbnb

Quality

Firstly, the main objective of the Airbnb platform is to assess the ad quality as well as the experience offered to travelers. It therefore relies on many elements to determine which listings deserve to appear in the top positions. Satisfying users is crucial for Airbnb, and its success relies in particular on customer satisfaction.

Search filters

Filters play an important role in the visibility of your rental property as users search according to specific criteria. Some of these criteria are more popular than others, such as autonomous arrival, Wi-Fi or instant booking. By offering these options, your tourist accommodation will appear more often in the search results, which are presented in the form of a list and a map. If your accommodation is located in an area popular with travelers, you'll have a better chance of getting clicks. What's more, Airbnb highlights seasonal rentals with a location that appeals to holidaymakers. In addition, here are the most frequently used filters: 

• Arrival and departure dates ;
• Number of travellers ;
• Price range ;
• Type of accommodation.

Popularity

Visit popular ads are better ranked among the multitude of offers. So how does the Airbnb platform define the popularity of a rental? It's based on commitment rateYou'll also be able to see the number of times your property has been added to favorites, the booking rate and the number of messages sent to the host. Ultimately, the more travelers like your rental property, the higher your listing will climb on Airbnb. Make sure you get the love you need to get to the top of the list! 

The price

Airbnb's algorithm compares the rate of your vacation rental than other similar ads. When your prices are competitive, your ranking in the search results improves. In short, you need a pricing strategy You'll need a coherent plan to stand out in the jungle of seasonal accommodation. Please note that dynamic pricing tools can help you fine-tune your nightly rates for different periods. Vary the cost of your short-term rental is essential for optimizing your rental income while keeping up with market trends.

Create an irresistible listing for the Airbnb algorithm

In concrete terms, it all starts with the create an ad professional and attractive. First of all, focus on high-quality photographs by showing as many details as possible. This way, your rental property will be more likely to attract and hold attention, and that's what you need to seduce Airbnb's algorithm. What's more, photos are a quality criteria for the platform. 

Secondly, choose a concise, captivating title that best represents the type of product you want to sell. vacation home. Get inspired by the ones that come up first in the search results and let your creativity run wild. 

In addition, ratings and comments have a positive or negative impact on the positioning of your ad. There are several methods and solutions for getting the most5-star rating. First and foremost, you need an ad with a precise description that perfectly matches what you're offering. This way, travelers will choose a trip that best suits their expectations, making it easier for you to get positive reviews. Of course, the quality of your exchanges with vacationers is of the utmost importance when it comes to getting your listing featured on Airbnb. Note that the platform also values Superhost status. 

Regularly update your available dates to avoid booking cancellations. Airbnb also assesses your reliability as a host, and the unjustified cancellations penalize your visibility. 

Use our concierge service to get your listing up on Airbnb

Maintain a quality of service At all times, having the right reflexes and respecting all the steps involved in successfully renting out a property can't be improvised. Our Airbnb concierge services will save you a lot of inconvenience, but above all you'll gain peace of mind! We offer a turnkey offer and do our best every day to get your listing on Airbnb. The listing of your rental property is always at the heart of our concerns, because it's a major issue that requires attention.